About Us

    Reed Architectural Solutions, Inc. is an independent manufacturers’ representative incorporated in Michigan and serving the Great Lakes region. RASI represents construction products from a select group of manufacturers focusing on masonry systems.  With over 20 years of experience in the construction industry, RASI strives to be a reliable resource to all parties involved in the construction process.  

      Reliability is RASI’s greatest asset and we vigilantly protect it with prompt, diligent and faithful service.  

      Contact us for the most practical and effective solutions when designing masonry walls.

Mission Statement

To be a respected resource to the design and construction community as their liaison to innovative and quality products and systems from reliable manufacturers. To identify clients needs and offer solutions that most appropriately meet their criteria and respect their priorities considering function, value, aesthetics, practicality and the environment. We shall not deviate from our core values of:

  • HONESTY AND INTEGRITY
  • SINCERE EMPATHY FOR OUR CLIENTS
  • PASSION FOR OUR INDUSTRY
  • PERSISTENT QUEST FOR AND SHARING OF KNOWLEDGE
  •  DOING THE “RIGHT” THING

Background

RASI principal Jerry Reed has successfully promoted, sold and serviced architectural products for over 20 years. His focus has been Masonry and related products. In addition to architectural sales/service, Jerry has experience in direct sales to owners and contractors, setting up and selling through distributors and as a distributor. Jerry is a Certified Construction Product Representative by the Construction Specifications Institute and Certified in Masonry Principles by the Masonry Institute of Michigan. Active in many industry organizations, Jerry is a past officer of the CSI, MIM and Producers Council of Michigan.